News

Matt Hubbard has become a Trustee of YANA and we asked him to explain why and what he wants to help YANA to achieve. 

YANA Trustee Matt Hubbard
YANA Trustee Matt Hubbard

“My strong interest in mental health is driven from two main sources. Firstly, the mental health challenges that I saw some fellow service people face during my early career spent in the Army. I am a member of the Board of Trustees of The Poppy Factory, the charity that makes the remembrance poppies and which also has a nationwide employment service helping to find meaningful employment for those former service people with mental and physical challenges. 

The second reason for my belief in the importance of good mental health is the death of my sister, Emily, who suffered from mental health problems and unfortunately took her life 22 years ago.

My day job is with Lloyds Bank as the People Director and member of the Executive Committee for Commercial Banking and additionally I am the Group’s Ambassador for the East of England. I am well aware of the mental health challenges in the rural and agricultural community having grown up in the countryside and I live in Suffolk with my partner Nick. I am a Steward at the Suffolk Show.

I am very proud to be part of YANA, a charity that has a big impact and is clear about its purpose. There is a clear need for its work now, and also the opportunity for YANA to further advance and influence mental health awareness and support in the future.”